Select the Best Web Design agencies in Malta

The digital market has expanded to a huge scale and has affected pretty much every type of business. The huge advantages of very specific audience targeting, the promise of great conversion rates (potential customers into sales lead) and ROI certainly make the digital market very attractive. So of course, finding the right partner for the […]

Questions to Ask When Evaluating the Competition’s Website

When you have lined up a development company to design your business website, it is tempting to look at your competitor’s site and tell your people to duplicate it.  Although you may feel your competitor’s site is the best thing since sliced bread, the reality is that it could have flaws that you are unaware […]

Make your User Experience World Class for Business Success

Make it Easy for your customers and clients to do business with you User experience design is an important facet of your business website.  The better design, the easier current and future customers will be able to interact with your business.  Good user interface design gives your visitors direction and facilitates doing business. This post […]

Call to action… what it is and why your business website needs it

The Call to Action (CTA) is a very important part of your business website.  A good CTA when used in conjunction with professionally designed forms and web pages will help your customers and clients to navigate your site and provide a compelling and persuasive argument to buy. This post delves into call to actions and how […]

Avoid these Business Website Mistakes at All Costs!

Despite the 21st century being well underway, new websites are launched daily carrying several of these mistakes which will result into usability nightmares for your future customers and ultimately loss of business.  If you’re about to launch or commission a web design for your business, ensure these mistakes are not featured on your new site.  […]

Use Search Engine Marketing (SEM) to your Advantage

SEM (Search Engine Marketing) is simply the use of search engines to market your business.  If you sell in demand products or services, then utilising search engines to get your message to a new audience can be hugely profitable. As with all forms of advertising it is a question of cost vs. return.  For search […]

Utilise Video for Business Website Success

Video has a lot of applications on a business website, and not just to give your visitors something to watch.  When used correctly, video is a very good business marketing tool.  It is fair to say that regardless of the industry you’re in, video will help you get your message to the people that want […]

Email Marketing – What it is and How to use it

Email marketing is a great way to generate traffic to your business website.  Simply by promoting products, services, and providing useful information to your customers and clients, not only will you be attracting visitors to your website, you will also be keeping your brand alive in the minds of your customer and client base. In […]

6 Reasons why your Website is Failing

Are you unhappy with the amount of Business you conduct online? There are millions of websites out there but how many of them are actually generating the success their owners hoped?  Here are a few reasons why your website may be failing to bring in the revenue you want. Professional Look and Feel Each industry has its […]

Utilise these Online Marketing Trends and Drive Business your way

A few years ago page 1 of Google’s search engine was the holy grail of online marketing.  Although it’s a great marketing channel to leverage, appearing organically in search results has become harder and harder over time. This post gives you some good ideas to leverage other online marketing channels to drive business your way. […]