What is a Content Management System (CMS)?


An Introduction to Content Management Systems

This article discusses content management systems in relation to web design. Specifically what they are and how they are used. If you are planning to launch a website or simply conducting research about content management systems, read on and discover how and why content management systems are fundamental in controlling what people discover when they land on a website.

What is Content?

Content is simply what you see when you land on a website. It is often text, or copy as it as is called by professionals who work online. Images, videos, and sound files are also key features of content. Generally speaking the better and more useful the content on a website, the better the website.

Content Management Systems

Content management systems, or CMS, are simply how information is put on to a website. The site manager or webmaster as they are known should be able to generate web pages, and fill these pages with text, pictures, and video. If need be, they should also be able to edit the content after uploading it to the site.

Good content management systems will be intuitive to use and allow people with little knowledge of web design to manage a website.

Blogging and Content Management Systems

Blogging has become a part of everyday life for many. Sharing your thoughts and opinions with the world has become very much part of our daily lives. From micro-blogging sites such as Twitter, to more comprehensive discussion posts on a forum, to specific blogs focusing on a specific subject, blogging in one form or another drives the web.

Blogging has become crucial to business strategy, and drives revenues directly or indirectly via marketing channels such as search engines and social media.

Any method of entering content on any kind of site uses a content management system in one form or another.

Content Management System Plug-ins

Content management systems can be modified to your needs, depending on which one you are using. WordPress is the most popular CMS in the world today, and it is estimated that 20% of the world’s websites, are built on this CMS platform. One of the reasons for the success of WordPress is that features can be added to the CMS to make it more useful to a website’s target audience. These features are commonly referred to as plug-ins.

Plug-ins are like apps on your smartphone or tablet, and they allow you to customise your web design and your CMS. They can improve aspects which people don’t see, such as search engine optimisation (SEO) or they can make an impact to the web design itself.

Content Management Systems and Business

CMS have also made a massive impact on business. CMS can be used to facilitate taking a payment, displaying goods, storing information on databases, and controlling how this content is targeted to a customer and client base. EBay and Amazon have a powerful retail CMS at their heart.

Content management systems have been around since the late 1990s, and continue to evolve today. They are often updated and improved, and will no doubt be powering websites for many years to come.

Interested to have your own business website with a professional content management system? Contact us today for a free quote.